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Sales and Marketing Training


Certified Sales Professional

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Course Overview

In this sales training programme, you will uncover the secrets to being a friend in sales and learn how to build strategic sales relationships and finding your personal fulfillment in the process.

Course Objectives

By the end of the programme, participants will be able to:
  • Enjoy more sales success
  • Recognize what we mean by the term “marketing”
  • Know how to develop a marketing plan and a marketing campaign
  • Identify ways to find new clients and network effectively
  • Understand the importance of expanding a client base through effective prospecting
  • Understand how often we all negotiate and the benefits of good negotiation skills
  • Identify the objections that you encounter most frequently and develop appropriate responses when prospective buyers throw you a curve
  • Perfect your first impression, including your dress and your handshake
  • Feel more comfortable and professional in face-to-face presentations

Course Outline

This programme consists of 4 core modules and 1 elective.
  • Overcoming Objections to Nail the Sale
  • Prospecting for Leads like a Pro
  • Selling Smarter
  • What every Marketer needs to know
    Elective (to choose 1)
    • Negotiating for Results
    • Building Relationships for Success in Sales
    • Dynamic Sales Presentations

Each module can be taken separately. Participants who complete all the 4 core modules and 1 elective will be awarded a certificate in Certified Sales Professional.

Course Fees

Each Module: $695.50 (inclusive of GST) except
Elective Module - Dynamic Sales Presentations: $374.50 (inclusive of GST)
*Union Members get 10% discount for each signed up module
*Union Members get 15% discount if signed up for the full programme

Who Should Attend

All Sales and Marketing professionals

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